Multichannel platform
"The medium is the message" (McLhuan). Do not put boundaries of ”medium” in your message.
The VoiceObject multichannel platform, of which CITEC is the distributor in the Italian market, enabling the transmission of information through multiple channels of transmission, including interaction between themselves, both in “pull” method (by request) and “push” method (through automation).
Thanks to cutting-edge technology and to the “multichannel” communication system, the means of transmission of information is no longer an obstacle, but may be a further enrichment of the offer for the end user. The multichannel is fulfilled - by “pull” and “push” methods – on the web, telephony, WAP, SMS, PDA (computer handheld devices), TV, Contact Centre, E-mail, chat, for the transmission of voice, video, text and web images using standard language like VoiceXML, HTML and USSD.
USSD (Unstructured Supplementary Service Data) is a standard, used to transmit information on the GSM (Global System for Mobile Communications) network. USSD supports session-based communication, thanks to which, it is possible to use a wide range of applications. GSM transmissions are increasingly more interested in the use of voice applications and DTMF, for the use of text phone menu-based applications, using the USSD standard, famous for being faster and more economical. The use of the XHTML standard is widely supported by browsers of mobile telephony.
The VoiceObjects’ Media Platform drivers allow enterprises to choose from more than 100 voice, video, text and Web mobile platform combinations. VoiceObjects also allows its customers for development tools applications, relational database connections, business intelligence platforms and operating systems.




